MISSION STATEMENT
The mission of the California School
Nutrition Association, as a powerful voice for all involved in
school nutrition programs, is to provide a forum for personal and
professional development by offering innovative educational
programs, supporting legislative efforts, and promoting community
awareness for the purpose of improving the well-being of
California’s children.
THREE-YEAR GOALS
(Not in
priority order)
Increase
membership and participation
Improve
internal and external communication
Have a
positive impact on legislation
Enhance the
professional image of CSNA
Provide
professional and leadership development
The
California School Nutrition Association is a complex multi-faceted
organization with many concerns to address. Nutrition, professional
development, the state of California, diversity, children and
lifelong learning are all aspects of the association that need to be
communicated through this trademark.
C is for apple, the traditional symbol for education
as well as nutrition. S is the sun because California is the state
we represent. N is a graphic representation of a children’s playing
block. This represents the building blocks of life which begin in
childhood. A is a triangle which alludes to the food pyramid.
Each letter has its own individuality both in its
meaning and in its visual presence. Together these individualities
symbolize diversity.
The last element of the trademark is the spoon which
underlines and creates a base for the playful, active letter forms
to rest. The spoon represents service.
Most of all this trademark is fun and active. It
encourages the audience to interact, to figure out (on a basic
level) what each letter/image is.