Conference Session"Marketing Mix & Social Media"
Key Areas: Communications/Marketing
Session: Session D - Saturday November 11, 2017: 1:30 p.m. - 2:30 p.m. - 107
Speaker(s): Mike Borges - President, ISITE Software
Anna Apoian - Director, Student Nutrition Services, Hawthorne School District
Objectives: 1. Become familiar and engaged with eatsmart2besmart.org.
2. Begin a marketing campaign for your department.
3. Choose one or more of the marketing "P's", to build your campaign.
Description: Attendees will be introduced to the eatsmart2besmart.org website and the annual contests made available to them statewide, to help them market their programs. This session will discuss the 9 P's of marketing and the importance of building an image for their products and services.
Mike Borges - President
President & Ceo, ISITE Software
June 2011 - Present laguna beach
Web, Software and Graphics Development, CEO
ePOS Business Solutions
March 2001 - June 2011 (10 years)
Dir Of Operations
El Torito/Real Mex
August 1985 - March 2001 (16 years)
Anna Apoian - Director, Student Nutrition Services
Hawthorne School District
Masters in Public Administration
Marketing Chair for Southern California School Nutrition Association